In the previous part of this series, we covered inputting the required information to MailChimp to satisfy all the legal things about mailing lists.  Additionally, you should now be familiar with the MailChimp dashboard as well.  This part focuses on setting up your email list in MailChimp.  Go ahead and sign into your MailChimp dashboard, and click on the “List” tab.  This article will finish with the HTML you need to integrate into your website. [...]

In this part of the series on how to create an opt-in for your website, we focus on setting up your MailChimp account with all the required information, as well as giving you an overview of how the user area in MailChimp actually works.  To make use of this section of the series, you will require your login details, created at the end of Part 1. A further note, before continuing.  I don’t want to [...]

Opt-in forms, or subscription forms, are common place on many websites which are there to serve the purpose of capturing useful information from your readers.  It is common practise to request a readers name (be it full name, or just forename) and their email address.  The purpose of this is two-fold.  By collecting your readers name, you immediately have a simple means to identifying with them when you get in touch.  Similarly, the collection of [...]

Pre-season games are common in the NHL to let players get warmed up and back into the swing of things after a few months off-season.  This year, the Boston Bruins feature a pre-season game with a difference.  Rather than taking on another NHL team, or a top team from one of the super leagues of Europe, they are taking on a select team of the Elite Ice Hockey League of the UK – at the [...]

Anyone worth their weight as a webmaster will, at some point, wonder, “how busy is my website?”.  This sort of question can be answered when you look at any of your site statistics, for example your log files, or the more popular, Google Analytics.  These tools are awesome for gauging what parts of your site are receiving great traffic and which are not.  You can also see what pages are popular landing pages, and which [...]

I have only been running my blog for just over 5 weeks, and I have seen increases in my web traffic, resulting in massive increases in my Alexa rank.  At the end of my first month I wrote a summary of things, as I will do again at the end of month 2 (around August 10).  But what have I done that has resulted in such an increase?